Tag: understanding advertising
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The Break You Deserve: Ice skating, ice cream, and more!
Groupon sent out the following advertisement to me. “The break you deserve. Ice skating, ice cream, blah, blah, blah.” Why exactly do I deserve to go ice skating? Have they seen my skills in the rink? I went once when I was in 6th grade and I ended up walking on pins and needles with…
Author Mark W Sasse 