Tag: indie author advertising
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To Give Free or Not to Give Free: An Indie Author’s Dilemma
I’m back staring at the same promotional dilemma that seemingly doesn’t have a great answer: is it still worth it for indie authors to offer e-books for free? Three years ago when I jumped into the indie foray, the answer in my opinion was a resounding ‘yes!’ But now, I’m not so sure. My free…
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Ad Assessment: What I learned from trying everything.
Last weekend I had the largest sale of my entire indie author career. I spent the most money on advertising than I ever had before. I had the largest mark-down I’ve ever had on a book, and I had certain goals that I had hoped to achieve. Well, how’d it go, you might ask? Actually,…
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My Biggest Promotion Ever is Coming Soon
You have to spend money to make money. I really wonder if that saying applies to indie authors. Later this month, I will be having the largest, most expensive, and wide-spread promotion I’ve ever done. I have no idea what the outcome will be, and I don’t pretend to think it will be successful. I’m…
Author Mark W Sasse 